“Home is where we put our roots,” says Erin Hasler, the second-generation Bend native and owner of the new shop, Root Adorned. This philosophy was the basis for naming her boutique which offers artisan goods for the inspired home. “A home should feel like a sanctuary if you surround yourself with beauty.”
Erin has a broad background in retail, design and marketing, although Root Adorned is her first venture as a store owner—and she couldn’t be more excited. Her love for retail began years ago when she was a buyer for the beloved Bend shop, Boomtown, which offered a variety of eclectic items. More recently, she owned Ija Designs, a jewelry design company that sold to stores across the country prior to the company being acquired by Nashelle.
While preparing to open her shop, Erin and her husband took a 3-week trip to far off places gathering new and vintage tapestries and rugs, as well as inspiration for creating stunning sanctuaries. Root Adorned will support up-and coming artists, as well as offer indoor tropical house plants and pots and beautiful one-of-a-kind home accents.
The energy and scale of the growing NorthWest Crossing neighborhood center was attractive to Erin as she decided on a locale for her new business. She loves the people and the small business support the community offers to businesses like hers. We’re excited to welcome Root Adorned to the ‘hood!
